Online articles
Full-page screenshot, outlet + Domain Authority, estimated views, honest £ value — and every backlink verified daily.
Coverage we supportEvery placement you win.
Every placement you win.
One living report.
Online, print, broadcast, podcasts, social, newsletters — logged in seconds, screenshotted, valued honestly, and (unlike anyone else) monitored after the applause stops.
Fourteen kinds of coverage
14 channels · one workspaceScans or photos of the piece, circulation as the audience figure, publication date — offline coverage that still counts.
TV
Channel, programme and air date with audience reach, clip links and screenshots for the report gallery.
Radio
Station, show and slot with listener reach — a national drive-time mention deserves more than a spreadsheet row.
Podcasts
Show and episode with subscriber or download counts, platform (Spotify, Apple) and a link straight to the listen.
YouTube
Channel and subscriber count, view counts and engagement — logged as video coverage with the watch link.
Posts, Reels and Stories with follower reach and engagement. Log Stories the day they run — they don't wait for you.
TikTok
Creator, followers, plays and engagement — earned mentions from creators tracked like any other placement.
X (Twitter)
Posts and threads with follower reach, views and engagement — reactive PR wins captured before they scroll away.
Posts and articles with follower counts and reactions — B2B coverage where your clients' buyers actually are.
Page posts with audience and engagement counts — still where local and community coverage lives.
Newsletters
Substack and industry newsletters with subscriber reach — the placements competitors' tools don't even have a box for.
Spotify & audio
Playlists, audio features and streams — logged with follower reach and links.
Anything else
Twitch, Reddit, Threads, forums, awards, speaking slots — a universal template with audience, engagement and value fields.
Captured for every piece
the metrics clients repeat in board meetingsAutomatic screenshot
Every online placement is captured as it looked on the day — proof that survives redesigns, paywalls and deletions.
Honest £ value
Estimated views × your CPM — the same boring, defensible maths every month. No AVE, no rate-card fantasy.
Daily link verification
If the coverage contains a backlink, we re-check it every day — removed, nofollowed or re-anchored links raise an alert while recovery is easy.
Tied to the relationship
Coverage links back to the journalist who wrote it and the pitch that won it — the full story, not an orphaned URL.
THE DIFFERENCE
Other tools stop at the screenshot.
CoverageBook says it has "intentionally built the tool not to" monitor.
We intentionally built it TO monitor: every link in your coverage,
re-verified daily, with alerts while recovery is still one friendly email.
Common questions
Coverage, answered.
Anything else — ask us. A human replies.
Do I have to enter all the metrics by hand?
No. Paste the URL and EarnedPilot screenshots the page automatically; DA and estimated views can be captured per outlet and remembered. Audience and engagement fields are there when you want them — social and print numbers are yours to add, and they flow straight into reports.
How is the coverage value calculated?
Estimated views × a CPM you control (default £6 per 1,000). It's deliberately conservative and identical every month, so clients can trust the trend. We don't do AVE.
What happens if coverage is edited or deleted later?
The screenshot preserves how it looked on the day. If the piece contained a backlink, daily verification notices removals, nofollow flips and anchor changes — and alerts you while the editor still remembers making the change. That's the part no reporting-only tool does.
Can clients see coverage as it happens?
Yes — every workspace has a live, white-labelled report link and client portal. Log the placement and it's in the client's report the same minute, screenshots and all. No month-end PDF scramble.
Is social coverage really trackable?
Every social placement is logged with platform, audience and engagement — Instagram Stories included (log them the day they run). Coverage from YouTube to a niche Substack all counts toward the same honest value model.
Ready when you areLess admin.
Less admin.
More earned attention.
Run your next campaign in one connected workspace.
Start your £1 trial 14-day trial for £1 Cancel anytime